Questions CROs ask before working with us.
Straight answers on signals, meetings, the guarantee and what we need from you. Can’t find yours? Book a 30-minute call.
About OnCue
What does OnCue do?
We run signal-based outbound for B2B SaaS teams. We watch your target accounts for buying signals, reach their decision-makers by email, LinkedIn and phone within days, and book sales-qualified meetings that are tracked to pipeline in your CRM.
How is this different from a lead-gen agency?
We don't sell lead volume. We contact accounts that are showing buying signals right now, and we deliver sales-qualified meetings tracked to pipeline, not activity reports.
Who is OnCue for?
B2B SaaS companies at $3M–$10M ARR that sell through a sales team, with deal sizes of $15K–$75K, running HubSpot, and without a full in-house SDR team.
Who isn't it for?
Companies under $2M ARR, product-led companies with no sales team, or teams looking for raw lead lists.
Do you replace our SDR team?
Many teams use OnCue instead of hiring SDRs. Others run us alongside a small team to cover signal-driven outreach. Either way, your reps spend their time in meetings instead of prospecting.
Signals and Data
What buying signals do you track?
Funding rounds, new sales leaders, SDR and sales hiring, champion job changes, website and pricing-page visits, and review-site research.
How fast do you act on a signal?
Within 72 hours. Decision-makers get a 3- to 10-touch sequence written around the trigger and their role.
Do you need access to our CRM?
Only read-only access, under an NDA, so we can track meetings and deals to pipeline.
How do you handle our data?
We access only what we need to track pipeline. Audit data is deleted 30 days after the readout.
Meetings and the Guarantee
What counts as a sales-qualified meeting?
The company fits your ideal customer profile, the person is a decision-maker or a direct influencer, the meeting meets the criteria you approve before launch, and the prospect shows up. Meetings that don't meet all four don't count.
How does the 100-meeting guarantee work?
We guarantee 100 sales-qualified meetings in 12 months. The guarantee remedy is defined in your written agreement.
What happens if a prospect doesn't show up?
Our no-show recovery works to rebook the meeting, and a no-show doesn't count toward your 100.
When will we see the first meetings?
Kickoff runs from day 1 to day 14. Campaigns go live from day 15, and we tune targeting and messaging against real replies through day 60. Meeting volume scales from day 90 onward.
Outreach and Your Brand
Will this hurt our email domain?
No. Outreach runs on separate sending domains, and we monitor deliverability.
Do you write the messaging?
Yes. Copywriting is included, and every sequence is written around the trigger and the buyer's role.
Which channels do you use?
Cold email, LinkedIn, cold calling and inbound capture are in every program. SEO, paid and sales enablement are available as add-ons.
Which CRMs do you work with?
We're built around HubSpot.
The AI Revenue Audit
What is the AI Revenue Audit?
It's a 10-day audit built on your own data. You get a list of named accounts showing buying signals right now, a scorecard of where your pipeline is losing deals, and a 90-day plan ranked by dollar impact.
How much of our time does it take?
About 2.5 hours over 10 business days: a short intake, a 30-minute kickoff and a 90-minute readout.
Still have questions?
Start with a 10-day AI Revenue Audit. Get named accounts showing buying signals, a view of where your pipeline loses deals, and a 90-day plan.